A communication tool with direct face-to-face interaction between the franchiser and the franchisee.
A meeting point to sound out a business model in expansion.
A platform for launching new developments, proposals and solutions.
An instrument of profitable marketing, where a large amount of information can be obtained in a short time.
A mechanism of brand enhancement, by making use of the tools and services offered by the trade fair: official trade fair website, newsletters, social networks – all delivered as part of corporate image service to clients.
An opportunity to take advantage of the programme of intensive and appealing complementary day sessions that give added value to the trade fair and provide participants with a proper debate forum and up-to-date industry analysis.
EXPOFRANQUICIA 2011 has been selected by the US Department of Trade for the US Commercial Service Trade Fair Certification Programme.
